A Fun Run Frenzy Sparks Ooredoo’s Light-Hearted Apology

Ooredoo Maldives is entering the worldwide trend of funny-as-you-go “Official Apology Statements, being the first brand, in the country to take the viral attention. The trend, which replicates the sound of a typical corporate apology, has been adopted by most businesses all over the world to reach the target audiences in an entertaining and familiar way.
This year Fun Run, which was followed by the Ooredoo Fun Run, received an overwhelming response and the Fun Run Kits sold out much earlier than anticipated and thus the company got involved as well. In its lighthearted post, Ooredoo asked the people to enjoy and also recognised the frustration experienced by those who could not take a kit before the time ended. The message immediately collected some attention on the Internet and gave rise to light-hearted discussions with the long-term guests of Fun Run.
On the trend, Chief Commercial Officer Hussain Niyaz stated that the overwhelming popularity of the Fun Run made the brand think of the similar light-hearted approach to keep in touch with customers and leave the buzz. He mentioned that Ooredoo is eager to provide another chance to the participants with the help of an upcoming flash sale.
Ooredoo affirmed that Fun Run Kits Flash Sale would be available on Fun Run site on 25 November at 2:00 PM to satisfy the demand, but the stocks will remain on till they get exhausted.
The Ooredoo Fun Run is considered to be one of the most popular community events in the Maldives, with color throws, foam zones, inflatables, and fun-filled activities that unite families and friends to integrate the so-called happiest 5K in the country.
Participating in the trend of Apology Statement, Ooredoo Maldives proves its will to attract customers in a creative manner and develops a friendly and entertaining online image.